Goetze's: the chewy American caramels you really can't stop chewing!

Looking for an American caramel that's really different from anything you find in Europe? Goetze's is the Baltimore confectionery founded in 1895 that invented two absolute classics: Cow Tales and Caramel Creams. Chewy caramels with a melty, creamy texture and a sweet cream center inside — a unique combination that's been melting caramel lovers for over a century. At My American Market, we import them straight from the States.

Did you know Goetze's has been making caramels since 1895?

The Goetze family started making their confections in Baltimore, Maryland, in 1895. In 1918, they created Caramel Creams — those little bites of chewy caramel with a white sweet-cream center. It was a revolution in the world of American caramel! Then in 1984, Cow Tales appeared: the same concept but in a long roll format, like a filled caramel stick. A format so fun it became instantly iconic.

Over a century later, Goetze's is still an independent family business based in Baltimore — a real rarity in the world of American confectionery dominated by the giants. And the recipe? Practically unchanged since 1918. That's authentic America!

The two Goetze's ranges to discover

Goetze's is two iconic ranges with the same chewy-caramel-cream DNA:

The Cow Tales are long sticks of chewy caramel filled with a sweet cream center. You chew them, pull them, savor them slowly — it's the ultimate caramel experience! The Caramel Creams are the original format, in little round bites coated in caramel with the same creamy center. Perfect for grazing one by one!

The Goetze's you have to try

Cow Tales Original Caramel — the classic chewy caramel stick with its vanilla cream center. The mandatory starting point!
Cow Tales Honey Bun — caramel with a honey brioche taste. Soft, sweet, comforting — a real killer!
Cow Tales Caramel Vanilla — the creamy, melty vanilla version. So good!
Cow Tales Caramel Brownie — caramel meets chocolatey brownie. For the true chocoholics!
Cow Tales Strawberry Smoothie — creamy, soft strawberry, the most fruity and original flavor in the range.
Cow Tales Caramel Apple — tangy caramelized apple, the ultimate American fall-fairground flavor!
Cow Tales Minis — the Cow Tales in mini-bite format, perfect for sharing or grazing. Available in Original Caramel, Strawberry Smoothie, Caramel Apple and Honey Bun!
Goetze's Caramel Creams Original — the original round bites since 1918. The most retro and authentic format in the range!
Goetze's Caramel Creams Honey Bun — the Caramel Creams in the Honey Bun version. Addictive!

Frequently asked questions about Goetze's

What exactly is the chewy texture of Goetze's?

Picture a soft, melty caramel — not hard like a classic caramel, not sticky like a toffee. Goetze's have that perfect chewy texture that chews slowly, releasing their caramel flavor gradually. And when you reach the white creamy center... it's simply irresistible!

Which Goetze's flavor should you start with?

The Original Caramel if you want the authentic experience since 1895. The Honey Bun if you love soft, comforting flavors. And the Caramel Apple if you want the most typically American flavor — that of US fall fairs!

Where to buy Goetze's in Europe?

Goetze's is completely impossible to find in Europe! Available at My American Market, your online American grocery store, imported straight from the States and shipped across Europe.

Into chewy American caramels and confectionery? Check out Laffy Taffy, Tootsie and Airheads in our shop too!

Less