Mogu Mogu: the drink you drink AND chew!

What is Mogu Mogu?

Created in Thailand in the early 2000s, Mogu Mogu is a non-alcoholic, fruity, ready-to-drink beverage. But what makes its whole charm is its unique texture: pieces of nata de coco (a coconut jelly) are mixed into the drink! As a result, you don't just drink Mogu Mogu, you also chew it thanks to these little melt-in-the-mouth cubes. A playful, totally one-of-a-kind tasting experience that has won over fans of Asian drinks all over the world.

Did you know "Mogu Mogu" means "to chew"?

The name has its roots in Japanese: "mogu mogu" is an onomatopoeia for the act of chewing! So the name perfectly reflects the spirit of this drink, which is as much sipped as it is enjoyed through a (wide) straw to suck up the jelly bits. Hard to be more fitting.

Nata de coco, the secret of Mogu Mogu

The famous nata de coco, also called coconut jelly, is a popular ingredient originally from Asia. Made from coconut water, it comes as little translucent cubes with a bouncy, slightly chewy texture that's truly unique in the mouth. It's what gives Mogu Mogu its addictive "drink you can eat" side. You'll also find it in many Asian desserts.

The Mogu Mogu universe: over 15 flavors

What makes Mogu Mogu so popular is its wide variety of fruity flavors. At MYAM, we regularly add to our selection — here's a glimpse of the Mogu Mogu universe.

The classic flavors: Lychee (a real favorite and best-seller!), Strawberry, Mango, Melon, Blackcurrant, Grape, Raspberry, Coconut, Peach and Orange.

And for lovers of the exotic, more original variations like watermelon, guava, pineapple, passion fruit, Piña Colada or even tamarind. With so much choice, you're sure to find your favorite!

A fan's tip: Mogu Mogu ice-cold (or in a cocktail!)

Mogu Mogu is best enjoyed nice and cold, straight from the refrigerator, with a wide straw so you don't miss any of the jelly bits. For a festive version, use it as a base for a mocktail or cocktail: pour a Mogu Mogu Lychee over ice, add a splash of lime and a few mint leaves. The nata de coco cubes bring a fun, surprising touch to your drinks. A guaranteed hit with your guests!

Where to find Mogu Mogu?

My American Market, your online grocery store, offers all the Mogu Mogu flavors so you can try this cult drink. And if you'd like to discover other Asian drinks, you're in the right place: take a look at the Qdol sodas, the Hata ramune or the Sangaria sodas made in Japan too!