Clabber Girl: the American baking powder behind the best US cakes!

Want to nail your American pancakes, your Southern biscuits or your muffins like a real US chef? The secret is often the baking powder — and in the US, the absolute benchmark is called Clabber Girl! Since 1850, this brand from Terre Haute, Indiana, has been the favorite baking powder of American kitchens. At My American Market, we import it for you straight from the States.

The secret ingredient of American recipes

Clabber Girl is one of the oldest food brands in the US — founded in the 1850s in Terre Haute, Indiana, by the Hulman family. Back then, baking powder was a genuine culinary revolution: it let you make baked goods rise without relying on baker's yeast or baking soda alone. Clabber Girl quickly won over American kitchens and remains, to this day, the go-to baking powder in millions of homes.

Its double-acting formula (it works a first time on contact with the wet ingredients, and a second time in the oven's heat) guarantees a perfect rise every time. That's what gives American pancakes their light, fluffy texture, Southern biscuits their unique crispness, and muffins their beautiful puffed dome. In short, if you want to cook American, you need Clabber Girl!

Frequently asked questions about Clabber Girl

What's the difference with European baking powder?

Clabber Girl's formula is slightly different from European baking powders. It uses sodium aluminum phosphate and sodium bicarbonate in specific proportions that give slightly different results — especially noticeable in American recipes like pancakes or Southern-style biscuits.

Can you replace Clabber Girl with regular baking powder?

Technically yes, but the result won't be exactly the same. For authentic American recipes, Clabber Girl really makes the difference. Try to believe!

Where to buy Clabber Girl in Europe?

Clabber Girl is impossible to find in Europe! Available at My American Market, your online American grocery store, imported from the States and shipped across Europe.

Love baking the American way? Check out Betty Crocker, Pillsbury and Jiffy in our shop too!

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