Dash: cooking with flavor, without salt — the American secret since 1981!

Did you know that salt often masks the true flavors of food? Dash is living proof that without salt, you can cook with even more character. This American salt-free spice blend since 1981 (formerly Mrs. Dash, renamed Dash in 2020) combines 14 carefully selected herbs and spices to elevate meats, fish, vegetables and salads. My American Market brings it to you straight from the source!

Did you know Dash could have been called "Mrs. Pinch"?

In 1981, a marketing director frustrated by the lack of salt-free products for her own kitchen created her own spice blend. Before it was called "Mrs. Dash," the brand nearly became "Mrs. Pinch"! Since 2020, the brand has refocused on the simple name "Dash" — as in "in a dash." Today Dash belongs to B&G Foods, the same family as Crisco and Grandma's Molasses — a real authentic American cooking family!

The original Dash formula contains 14 herbs and spices: onion, black pepper, parsley, celery seed, basil, oregano, thyme, cayenne, coriander, cumin, mustard, rosemary, garlic, orange peel, tomato... A subtle balance that works on just about everything!

How to use Dash

Dash Original: The universal blend — sprinkle it straight on chicken, fish, vegetables, eggs, soups, marinades. Perfect for replacing salt in any recipe. A pinch is enough to turn a simple dish into intense flavor!

Dash Lemon Pepper: Lemon and black pepper — the perfect combo for fish, shrimp, grilled chicken and pasta. Brighter and fresher than the Original.

Dash tips

Quick marinade: Mix 2 tablespoons of Dash with olive oil and lemon juice. Marinate your meat or fish for 30 minutes — spectacular result!

Tasty popcorn: Sprinkle Dash Original on your hot popcorn instead of salt. A revelation!

Salt-free dressing: Olive oil + cider vinegar + 1 spoon of Dash Lemon Pepper = the most flavorful dressing without a drop of salt.

Perfect combo: Pair Dash with Crisco for a dry rub before grilling — or with Historic Lynchburg sauce for an authentic American BBQ!

Frequently asked questions about Dash

Is it really better without salt?

Different, yes — and often more subtle and more complex. Without salt to mask things, Dash's herbs and spices come through fully. Ideal for those watching their sodium, but also for anyone who simply wants more flavor!

Where to buy Dash in Europe?

Dash is impossible to find in regular European stores. My American Market, your online American grocery store, brings it to you straight from the States. Express delivery!

Into American condiments? Check out Historic Lynchburg, Hidden Valley and Crisco in our shop too!

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